Wednesday, November 25, 2009

Mac Designer Jon Ivey on PBS


How does the design of your cell phone, toothbrush or couch impact your life? Did you ever stop to think about it? Director Gary Hustwit (HELVETICA) looks at our complex relationship with manufactured objects, the people who design them and the creative process behind their work. Step inside the offices of the world's most influential product designers to see how these objects influence us—oftentimes without us even knowing it.

In this clip, Apple's Jonathan Ive gets obsessive about design

OBJECTIFIED premieres this week on Independent Lens, a weekly series airing on PBS. It will be on KVIE this Friday, 11/27 at 8pm.

For more info and additional broadcast times on the OBJECTIFIED, click here.